{"id":259,"date":"2012-07-19T13:33:44","date_gmt":"2012-07-19T20:33:44","guid":{"rendered":"http:\/\/blog.vanitypoint.com\/?p=259"},"modified":"2012-07-19T13:33:44","modified_gmt":"2012-07-19T20:33:44","slug":"mobile-applications-propel-internet","status":"publish","type":"post","link":"https:\/\/www.vanitymobileapps.com\/blog\/mobile-application-development\/mobile-applications-propel-internet\/","title":{"rendered":"Mobile Applications Will Propel the Internet"},"content":{"rendered":"<p>In a recent report from Juniper Research, they are predicting that revenue from mobile searches will explode to $15 billion by 2017, which is nearly 3 times the expected revenues for 2012. Not surprisingly,\u00a0 mobile search enjoys some of the highest click-through-rates and cost-per-click rates in mobile advertising.<\/p>\n<p>The future is clearly all about mobile. Mobile searches currently account for about 10% of Internet traffic (up from just 1% in 2009) and mobile monetization is accelerating rapidly.\u00a0 An exciting 71% of the growth coming via <a href=\"http:\/\/vanitypoint.com\">mobile applications<\/a>.<\/p>\n<p>It is rapidly becoming very clear that any advertiser that is looking to get great ROI on their advertising budget should focus on mobile and the mobile Internet.<\/p>\n<p>What is fueling this rapid growth? It&#8217;s easy to see, that it is simply a numbers game. As of January, 2012, 100,000,000+ Americans owned smartphones and tablet use is going through the roof. eMarketer predicts about 70 million Americans will own a tablet by the end of 2012. By 2015, more than half of American Internet users will use tablets to go online.<\/p>\n<p>If you are a business owner or marketing manager, you need to start thinking about how <a href=\"http:\/\/vanitypoint.com\">mobile applications<\/a> fit into your marketing mix. Are you going to advertising on them, have them built for your brand, or both?<\/p>\n<p>You will not be wasting your advertising budget. Mobile apps will soon be everywhere and they will be propelling the future of the Internet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a recent report from Juniper Research, they are predicting that revenue from mobile searches will explode to $15 billion by 2017, which is nearly 3 times the expected revenues for 2012. Not surprisingly,\u00a0 mobile search enjoys some of the highest click-through-rates and cost-per-click rates in mobile advertising. The future is clearly all about mobile. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,10],"tags":[50,52],"class_list":["post-259","post","type-post","status-publish","format-standard","hentry","category-mobile-application-development","category-mobile-application-opportunities","tag-mobile-application-development","tag-mobile-application-opportunities"],"_links":{"self":[{"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/posts\/259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/comments?post=259"}],"version-history":[{"count":5,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/posts\/259\/revisions"}],"predecessor-version":[{"id":264,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/posts\/259\/revisions\/264"}],"wp:attachment":[{"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/media?parent=259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/categories?post=259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vanitymobileapps.com\/blog\/wp-json\/wp\/v2\/tags?post=259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}